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Photos are the most useful tool for buyers who are investigating properties. Studies have shown that 98% of buyers are viewing listings online and are judging whether or not to visit a property based on the listing photos. Homes that use professional photography for their listings on average sell for $3,400 more and sell 50% […]

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By Alexis Gray | Posted in Updates | Comments Off on Why Use A Professional Real Estate Photographer?

Gray Scale Services is Charlotte’s premier real estate photography service! What is magazine style photography and why is it important to your real estate listings? Many agents employ a photo service who is quickly in and out of a home and deliver less than stellar images.  Quality is paramount with our work at Gray Scale […]

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By Alexis Gray | Posted in Updates | Comments Off on Gray Scale Charlotte Real Estate Photography

At Gray Scale photography services, we are able to capture the beauty of your properties from different angles and perspectives. Our team of photographers has been in the business for a combined total of 20 years. This week we are featuring the coziness of fireplaces in the home and how they add character to your […]

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By Alexis Gray | Posted in Updates | Comments Off on Gray Scale Services Photography Fireplaces

Want to win free images from Gray Scale Photography Services  for your real estate listing, interior design or renovation projects?  Winning has never been easier and being social with us will increase your chances to win. Here’s how you can win 36 edited images for your business! Starting November 25, 2019 make sure you are […]

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By Alexis Gray | Posted in Updates | Comments Off on Gray Scale Photography Services Giveaway

Gray Scale Measuring Services and The Great Appraiser Debate Gray Scale measuring services and the great appraiser debate is a topic of great importance.  At Gray Scale Services, we understand the guidelines set by the North Carolina Real Estate Commission. This year alone, we have been able to assist and resolve five appraisal discrepancies, each […]

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By Alexis Gray | Posted in Updates | Comments Off on Gray Scale Measurement and Appraiser Debate

Today we are sharing how Gray Scale measuring services can help you with the NC Real Estate Commission (NCREC). Policy According to the NCREC, all measurements must be presented accurately with each transaction. If the Agents measurements are not accurate, the Agent can be subject to disciplinary action from the NCREC. Agents who rely on […]

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By Alexis Gray | Posted in Charlotte NC Home Measuring, Gray Scale Home Measuring, Measuring FYI, Updates | Comments Off on Gray Scale Measuring & NC Real Estate Commission

Social media runs the world and there’s been an explosion of growth in video. Video is and will continue to be the number one traffic generating source for businesses.  How does that play into your real estate business and sales? More importantly, how can you include video and virtual tour services with your listings to […]

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By Alexis Gray | Posted in Real Estate Photography, Real Estate Virtual Tours, Updates | Comments Off on Let Gray Scale Services take you on a tour!

Increase your home’s curb appeal and take quality Real Estate Photography to attract new buyers to your home.  There are affordable ways to prepare your property and get it ready for the market without breaking the bank. Today, let’s take a look at the three P’s; Porches, Plants and Paint, to take your curb appeal […]

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By Alexis Gray | Posted in Gray Scale Home Measuring, Real Estate Photography | Tagged | Comments Off on Curb Appeal And Our Real Estate Photography

Congratulations to Elizabeth Conner Stewart/Keller Williams Ballantyne for having this lovely 3 BR Myers Park, Selwyn Green condo, sold in a single day.  Thank you Elizabeth for calling on Gray Scale Services for the professional photography, and home measuring with floor plan.    Elizabeth’s sale is MLS# 3501669, 2332 Selwyn Avenue. Interested in placing an order? If […]

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By Alexis Gray | Posted in Charlotte NC Home Measuring, Gray Scale Home Measuring, Real Estate Photography | Comments Off on Selwyn Green Condo Sells in Single Day – Photos and Professional Home Measuring by Gray Scale Services

It didn’t last long!  Jake Meinberg/Costello Real Estate and Investment’s brand new listing went in a flash! Totally redone masterpiece in booming Charlotte Belmont neighborhood. Home boasts historic charm on the exterior with modern finishes on the interior. Open floorplan setup with a Master suite on the main floor and 2 large bedrooms upstairs with […]

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By Alexis Gray | Posted in Real Estate Photography, Updates | Comments Off on Check Out Jake Meinberg’s new In Town Listing on Louise Avenue