Social media runs the world and there’s been an explosion of growth in video. Video is and will continue to be the number one traffic generating source for businesses.  How does that play into your real estate business and sales? More importantly, how can you include video and virtual tour services with your listings to […]

Gray Scale Services is Zillow certified allowing us to provide our agents and clients both the Zillow Video Walk-through tour and the Zillow 3D Virtual Tour.  The Video Walk-through Tour ($39.95) or the 3D Virtual Tour ($79.95) dramatically increases your Zillow ranking. Thus increasing your listing’s visibility and exposure on Zillow. “What is a Zillow […]

Image is Everything!  Quality photographs can make or break the number of showings in the first few days.  This home photographed like a dream and as a result, went under contract on the first day of showings!  No wonder.  Lovingly maintained, updated and well lit. This Factory South loft has stunning South End and uptown […]

Gray Scale Services was pleased to provide the professional photographs and the Zillow Video tour for Rob Bilbro’s listing (eXp Realty) at 2327 Barringer Drive (MLS #3495184). This beautiful turn-key Revolution Park bungalow is within walking distance to the Light Rail and Southend. This is one of the hottest areas in Charlotte and there are […]

What is magazine style photography and why is it important to you? Many agents employ a photo service who are quickly in and out of a home and deliver less than stellar images.  Quality is paramount with Gray Scale.   After all, the goal is to potential buyers to click and schedule a showing appointment. […]

Gray Scale Services provides professional real estate photography in Charlotte NC. In the article below by TheClose.com – note that professionals recommend hiring a professional photographer to photograph your listings whenever possible! Reposted article from TheClose.com (website for and about all things realtor related) Whenever Possible, Hire a Professional Listing Photographer We think Sunny Lake Hahn, Partner at […]

Many rental listings have drab, after-thought photos, because they were taken with a cell phone camera. Today’s buyers and renters largely shop online via websites like Zillow and Realtor.com. As a result, it is essential to have quality photos for the online marketing of your listings!  Let us help book showings of your rentals or […]

Congrats to Joseph Sibielski with Premier Sotheby’s International Realty for his feature in the Charlotte Observer today for this altogether beautifully crafted home. Joe graciously hired Gray Scale Services to provide the Real Estate Photographs and Measuring services for this gorgeous home. First of all, this Highgate beauty is graced with hardwoods throughout downstairs. Additionally, enjoy the gorgeous […]

Gray Scale Services gladly provided the measurements and professional real estate photography for this home at 677 Marsh Road this summer. Abby Baker with ProStead Realty has listed this beautifully crafted NEW construction home. The home has a detached garage and is on a desirable corner lot in Sedgefield. Every aspect of this home from the exquisite […]

  Gray Scale Services is pleased to share our real estate photos and home measuring for this amazing modern farmhouse in Villa Heights.   With 5 bedrooms and 4 full bathrooms, the inviting front porch will welcome you and your friends into the light filled, open living area with 10-foot ceilings, water fall counters and […]